More ways to promote your frozen yogurt, frozen desserts, frozen treats business for Father’s Day:
Think about the promotional message and look you want to portray for Father’s Day, then use this theme consistently across all your marketing channels.
1. Promote Father’s Day in-store
Your self-serve frozen yogurt store is free advertising space. Don’t waste it. Have eye-catching graphics in the windows and on walls, strut-cards around the store. And don’t forget your washrooms. Check out our Customer Portal athttp://www.magicalflavors.com/customerportal
for high res pics and Father’s Day Posters.
2. Online marketing works well for Father’s Day
Ensure any dads’ offers and gift ideas are fully promoted on your website and Facebook page. Drive traffic to your store website pages with regular social media posts and email marketing.
3. Run a Father’s Day Facebook competition for your store
Approach appropriate local businesses – golf club, gym, sports’ event. Suggest a marketing partnership for Father’s Day with a joint prize on Facebook. You can each piggy-back on the other’s marketing channels too.
4. Offer Special Flavors
Offer Special Flavors for Father’s Day to attract the families and Dads in your community. Root Beer, Peanut Butter and Pistachio Flavors are favorites among the dads.
5. Give them something to remember.
Whether it’s a souvenir froyo cup or a t-shirt, customers will enjoy having something to remember their special day with dad.
Father’s Day can be a big moneymaker for your frozen yogurt store. Keep these ideas in mind and see how many families you can bring in on the big day!